Data Analytics and Technology

DATA ANALYTICS AND TECHNOLOGY

Develop data and digital literacy

We live in a data-centered world, and the ability to make data-driven decisions and craft strategy informed by an effective analysis of data are key elements of successful leadership in any industry. There’s no better place than Penn to develop data and digital literacy. Data analytics courses are taught by experts and experienced practitioners, including members of the Penn faculty from the Penn Program on Opinion Research and Election Studies. You don’t need prior training in math, statistics, or programming to succeed—just computer literacy, basic math skills, and a willingness to learn. Digital strategies and applications courses offer hands-on practice with coding and digital tools, and also draw from the humanities and social sciences to contextualize the ethics and impacts of technological change.

Whether you enroll in just one course, deepen your studies with a certificate, or seek a Bachelor of Applied Arts and Sciences (BAAS) degree, you learn to:

Apply reasoning to understand patterns and correlations in large data sets
Explore methods to help you solve real-world challenges by effectively using data and digital tools
Develop a portfolio of projects and applications that demonstrate your digital fluency

CHOOSE YOUR PATH

Program options

Whether you want to take just one course to learn a new skill, earn a resume-enhancing certificate, or complete a bachelor’s degree, Penn LPS Online has a program designed for your goals.

BAAS Concentration

Data Analytics and Psychological Sciences

Explore the intersection of the tools of data analytics and the science of well-being. The Data Analytics and Psychological Sciences concentration offers BAAS students the opportunity to improve their data literacy while developing strategies that support personal, organizational, and community well-being.

Develop skills in statistical programming and data analysis in R
Learn the basics of research and evaluation in positive psychology
Apply skills and knowledge to solve real-world problems

Certificates earned:

120 credit hours

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BAAS Concentration

Data Analytics and Social Sciences

Combine the analytical tools of data science with an applied understanding of the social sciences. The Data Analytics and Social Sciences concentration offers BAAS students the opportunity to integrate data analytics with insight into historical, political, economic, or behavioral contexts.

Develop skills in statistical programming and data analysis in R
Learn conceptual frameworks and analytical tools used in social sciences
Apply skills and knowledge to solve real-world problems

Certificates earned:

120 credit hours

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BAAS Concentration

Individualized Studies

Ideal for students who are transferring credits from another institution, as well as for students who seek a highly personalized curriculum, the Individualized Studies degree concentration allows BAAS students to create a degree path out of courses from two or more different subject areas.

Combine subject areas to encourage greater complexity and flexible problem-solving
Earn credentials as you complete your degree by meeting requirements for one or more certificates
Work with an advisor to develop a plan of study

120 credit hours

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Certificate

Data Analytics

The online Certificate in Data Analytics is designed to provide a point of entry for individuals to effectively understand, interpret, and analyze data.

Implement and interpret basic regression models
Understand advanced predictive modeling and machine learning
Design experiments and surveys to test solutions

4 courses

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Certificate

Digital Storytelling and Content Creation

The Certificate in Digital Storytelling and Content Creation equips students with the skills needed to create compelling short- and long-form digital content, build audience engagement, and communicate confidently across today’s rapidly changing online platforms.

Create compelling stories and calls-to-action for campaigns or communities
Produce, edit, and manage content across multiple digital platforms
Build and evaluate content strategies that drive engagement

4 courses

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Certificate

Digital Strategies and Applications

The Certificate in Digital Strategies and Applications will help you develop skills as a critical consumer, designer, and creator of information and multimedia content. Learn the foundations of coding as well as the historical and social context of the digital technologies we depend on.

Build and collaborate on projects with digital tools
Read and interpret the logic of general purpose coding languages
Design, deliver, and manage engaging content for digital audiences

4 courses

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Related courses

Penn LPS Online students have the option to enroll in one or more online courses without committing to an entire certificate or degree program. Data analytics courses must be taken sequentially, beginning with DATA 1010: Introduction to Data Analytics.